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Fashion: Roubi L’Roubi Sharp Tailoring with a Modern Sensibility

Roubi L’Roubi [Sudan]
Roubi L'Roubi

[Image credit: Roubi L’Roubi]
Drawn to the precision of haute couture and tailoring via a background in mechanical engineering, fashion designer Roubi L’Roubi came to the UK from Sudan in the early 1980’s and after a stint with Joseph and a partnership with designer Tomasz Starzewski, launched his own label Roubi L’Roubi in 2004.
As the designer of choice for a discerning private and high profile clientele, Roubi L’Roubi initially began by creating bespoke eveningwear for women, eventually moving on to including bespoke menswear following a demand for the service. Sharp tailoring with a modern sensibility is where Roubi is at his consummate best, reflecting the typical client who wears his clothes; whom he defines as strong, independent decision-makers.
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[Image credits: Roubi L’Roubi]
Designs combine elegant tailoring with a flair for the dramatic, classic designs reinvented through rich detailing and luxury fabrics. Roubi’s women’s eveingwear creations are soft and sensual, gracefully accentuating the curves of body. Strong Edwardian influences can often be seen throughout his menswear creations where his suits are cut to flatter the body, and benefit from pure silk linings. A love of music has led to to commissions from orchestras and ecclesiastical bodies; and more recently Roubi L’Roubi has established itself firmly with the country set bringing a new approach to traditional heritage looks.
Roubi L'Roubi Tailoring

[Image credits: Roubi L’Roubi]
Roubi L’Roubi is celebrated as a new breed of Savile Row tailor bringing his own brand of contemporary glamour to classic tailoring and catering to modern demands for a softer, more relaxed approach to traditional menswear.
Roubi L'Roubi

[Image credits: Roubi L’Roubi]
Additional Details:
For further information visit: www.roubi.eu

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